Learning Outcome 3:
This paper was completed for my Health Communication course I took in the Spring of 2020. The primary target audience of this paper was my professor and the secondary audience was the youth in the United States. The third learning outcome is to critically analyze messages. This paper analyzed the Truth campaign and the audience and messages included in it. I incorporated the health belief model to specify how the campaign’s messages and testimonies can influence the audiences’ behaviors. In addition, I analyzed the different platforms the Truth Campaign was on and the information provided for each.
